From A. Reader - Let the Guessing Begin!
Your use of the analogy of advertisements for Margarine never mentioning Butter, the product it was supposed to replace brought back memories when margarine was new in the marketplace.
At first, it was white and included capsules of yellow dye which the consumer mixed with the white margarine to make it look like butter. Dairy farmers prevailed on state legislators to forbid margarine manufacturers to color margarine the same color as butter. Our family had some dairy cattle and my father was a member of the Michigan Milk Producers Association which lobbied the state legislators to prevent the sale of "yellow" margarine.
One of the cliché's related to the issue came from the dairy farm industry: "If they, (margarine makers) want to produce and market a competitive spread to butter, why don't they dye it pink?"
Eventually the prohibition of yellow margarine went by the wayside in most states, but in Wisconsin as late as mid 1950's, sale of yellow margarine was still not allowed. During the brief year of
living there, I recall when someone went to Chicago or over the border to Illinois, friends and neighbors would request a supply of yellow margarine be purchased for them in Illinois and brought back to Milwaukee for their pantries . That "bootlegging" of yellow margarine was a common occurrence.
Perhaps a parallel can be drawn using your visual and mental imagery re: current methodology being used by synods "selling" Objective/Subjective Justification to members. If they want the members to "buy" OJ/SJ why don't they admit that OJ/SJ is different from what Luther's Reformation Theology proclaimed. Color OJ/SJ "pink" instead of misrepresenting it as something which has always existed in Lutheranism?
